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    Direct Mail

    Every Door Direct Mail

    EDDM helps you mail marketing materials in bulk to the doorsteps and mailboxes in the zip codes you want to access. With postage rates of only $0.185 per card.

    $0.185 Per Piece Postage
    No Mailing Lists Needed
    Target by ZIP Code
    USPS Trusted Partner
    Free EDDM Indicia Setup
    Free Design Review
    Google 4.5+ Rated
    Yelp 4.75+ Rated
    Trustpilot 4.7+ Rated

    Every Door.
    Every Customer.

    $0.185/piece — the lowest postage in direct mail

    Free Design Review on Every EDDM Order

    Upload your artwork or use our EDDM templates. We check USPS compliance, indicia placement, and print quality before production.

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    Product Catalog

    EDDM Sizes & Formats

    Postcards, flat mailers, folded brochures, and booklet formats — all sized to meet USPS EDDM requirements and printed on premium card stock.

    Comparison

    EDDM vs. Traditional Direct Mail

    Understand which direct mail approach is right for your campaign goals and budget.

    EDDM (Every Door)

    Blanket Coverage by Route

    $0.185 per piece postage
    No mailing list required
    Target by ZIP code & carrier route
    Blanket coverage — every door
    Simpler setup & preparation
    No permits or equipment needed

    Best for: Local businesses targeting geographic areas — restaurants, dental offices, home services, retail stores, and anyone who wants to reach every household in a neighborhood.

    Traditional Direct Mail

    Targeted Individual Recipients

    Higher postage per piece
    Requires purchased mailing list
    Targets specific individuals
    Selective targeting by demographics
    More complex setup & logistics
    Personalized messaging possible

    Best for: Businesses targeting specific demographics, high-value prospects, or niche audiences where personalized messaging and selective targeting justify the higher per-piece cost.

    Why EDDM

    The Smartest Way to Reach Local Customers

    EDDM marketing has exploded in the past few years because it works — highly-targeted mailings remain one of the most effective methods for generating business.

    Lowest Cost Per Piece

    At just $0.185 per piece postage, EDDM is the most affordable direct mail option available. No permit fees, no list rental costs — just low flat-rate postage that makes large-scale campaigns accessible to any budget.

    Target by Geography

    Choose specific USPS carrier routes, ZIP codes, or a radius around your business. The USPS route tool shows demographics for each route so you can target the right neighborhoods for your services.

    No List Required

    No permits, no mailing lists, no address imprinting equipment needed. EDDM eliminates the biggest barriers to direct mail — you don't need to buy, maintain, or manage any recipient data.

    Full-Service Partner

    Catdi Printing handles everything — design templates, printing, EDDM indicia setup, bundling by carrier route, facing slips, USPS paperwork, and post office delivery. You focus on your business, we handle the mail.

    Specifications

    EDDM Sizes, Stocks & Requirements

    EDDM Size Options

    1
    6.5"×9" PostcardMost PopularStandard EDDM postcard. Full-color both sides on premium card stock.
    2
    6"×11" PostcardBest ValueWide-format postcard with extra print area for coupons and menus.
    3
    8.5"×11" Flat MailerLargeLetter-size flat. Maximum space for detailed service listings.
    4
    9"×12" Flat MailerXLLargest standard EDDM size. Maximum mailbox impact.
    5
    Folded & BookletMulti-PanelBi-fold, tri-fold, and saddle-stitched booklet formats available.

    Paper Stocks

    14pt Gloss Cover14pt Matte Cover16pt Gloss Cover16pt Matte Cover14pt UV Coated16pt Silk Laminated

    USPS EDDM Requirements

    Minimum 200 pieces per carrier route
    Maximum 5,000 pieces per ZIP per day
    Must meet USPS flat-size dimensions
    EDDM indicia required (we set up free)
    Bundled by carrier route with facing slips
    Delivered to USPS by Catdi Printing

    Print Options

    Full-Color CMYKBoth Sides PrintingUV Coating AvailableMatte FinishGloss FinishFree EDDM Indicia
    How It Works

    4 Steps to Your EDDM Campaign

    Catdi Printing in conjunction with USPS's Every Door Direct Mail Retail makes it easy to reach every door in your target area.

    1

    Choose Your Routes

    Use the USPS EDDM Online Tool to select carrier routes by ZIP code, radius, or demographics. We can also help you identify the best routes for your business.

    2

    Design Your Mailer

    Use Catdi Printing's free EDDM templates or let our design team create custom artwork. We'll ensure your piece meets all USPS size and indicia requirements.

    3

    We Print & Prepare

    We print your mailers on premium card stock, add the required EDDM indicia, bundle by carrier route, create facing slips, and complete all USPS paperwork.

    4

    USPS Delivers

    We deliver your route-sorted bundles to the post office. USPS carriers deliver your piece to every door on your selected routes — no addresses needed.

    Industries

    EDDM Works for Every Local Business

    Any business that serves a geographic area can benefit from EDDM — reach every household in your service zone.

    Dental Offices
    Restaurants
    Real Estate
    Home Services
    Retail Stores
    Fitness & Gyms
    Auto Repair
    Political Campaigns
    Use Cases

    How Businesses Use EDDM

    New Business Launch

    Blanket nearby neighborhoods with your grand opening announcement. EDDM lets you introduce your business to every household within a radius of your location — no mailing list needed, just pick the ZIP codes and carrier routes closest to your door.

    Seasonal Promotion

    Restaurants, retail stores, and service businesses use EDDM for holiday campaigns, seasonal menus, back-to-school promotions, and end-of-year sales. At $0.185 per piece, you can afford to hit the same neighborhoods multiple times per season.

    Service Area Expansion

    Contractors, home service companies, and healthcare practices expanding into new ZIP codes use EDDM to announce their presence. Target the specific carrier routes in your new service area and reach every potential customer on those routes.

    Pros & Cons

    Is EDDM Right for You?

    EDDM is a powerful tool, but it's not the right fit for every campaign. Here's an honest look at the advantages and limitations.

    EDDM Pros

    Wide Reach: Reach every household on a carrier route — no one gets missed.
    Low Cost: $0.185 per piece postage is the lowest rate available for direct mail.
    No List Needed: No mailing lists to buy, no addresses to print, no permits required.
    Flexible Sizing: Multiple postcard and brochure sizes to fit any message and budget.

    EDDM Cons

    No Personalized Targeting: You can't select individual recipients — it goes to every door on the route.
    Same Piece to Every Door: No variable data or personalized messaging — every household gets the identical mailer.
    Lower Response Rates: Because it's not targeted to specific individuals, response rates are typically lower than targeted direct mail campaigns.
    Related Guide

    Standard vs. Oversized: Picking Your EDDM Postcard Size

    Here's something we tell every EDDM customer: your postcard is almost always going to be oversized, and that's by design. EDDM pieces have to clear the USPS "flat" size threshold — bigger than 6.125" tall or 11.5" wide — which is why the popular EDDM formats are 6x9, 6.5x9, and 6x11 rather than the pocket-size 4x6 or 5x7 cards you'd run for a list-based mailing. An oversized card simply lands harder in the mailbox. It doesn't get buried under the bills, it gives you room for a real offer, and on a carrier route where everyone gets the same piece, that physical presence is what earns the second look.

    The trade-off is postage. Standard sizes like 4x6, 5x7, or 8.5x5.5 can mail at the cheaper letter rate, while anything over the threshold jumps to flat/EDDM rates — so the "right" size depends on whether you're doing EDDM or a targeted drop. If you're weighing standard against oversized for any postcard campaign, our full Standard vs. Oversized Postcards guide walks through every common size — 4x6, 5x7, 8.5x5.5, 6x9, and 6x11 — with the postage and impact trade-offs laid out. You can also browse all of our postcard printing options if you've already settled on a size.

    EDDM FAQs

    Common questions about Every Door Direct Mail printing and mailing services.

    Every Door Direct Mail (EDDM) is a USPS service that lets you send marketing materials to every address on a mail carrier's route — without needing a mailing list, individual addresses, or postal permits. Catdi Printing in conjunction with USPS's Every Door Direct Mail Retail handles everything from design to delivery. EDDM marketing has exploded in the past few years because it works — highly-targeted mailings remain one of the most effective methods for generating business.
    EDDM postage is just $0.185 per piece — significantly less than standard first-class or marketing mail postage. This is the USPS retail rate with no permit required. Your total cost includes printing plus postage. Catdi Printing provides competitive printing rates, and we handle all EDDM preparation (indicia, bundling, facing slips, USPS paperwork) at no extra charge when you order printing through us.
    EDDM pieces must meet USPS flat-size requirements: they must be larger than 6.125"×11.5" OR taller than 6.125" OR thicker than 0.25". Popular sizes include 6.5"×9", 6"×11", 8.5"×11", and 9"×12" postcards, as well as folded brochures and booklet mailers. We'll help you choose the right size for your campaign goals and budget.
    No — that's one of the biggest advantages of EDDM. You don't need to purchase, maintain, or manage any mailing list. You don't need individual addresses, postal permits, or address imprinting equipment. You simply choose the carrier routes you want to target, and USPS delivers your piece to every door on those routes.
    You can use the USPS EDDM Online Tool to select carrier routes by ZIP code, city, or radius around your business. The tool shows you demographics for each route including household count, average income, age distribution, and household size. Catdi Printing can also help you select the best routes based on your target customer profile.
    The USPS minimum is 200 pieces per carrier route, and the maximum is 5,000 pieces per ZIP code per day. Most carrier routes have 200–500 addresses, so a typical EDDM campaign starts around 200 pieces. You can mail to multiple routes simultaneously to reach larger areas.
    USPS typically delivers EDDM mail within 3–14 business days after drop-off at the post office. Delivery timing depends on the local post office workload and carrier schedules. Catdi Printing's standard production turnaround is 3–5 business days for printing and EDDM preparation, so plan for approximately 1–3 weeks from order to delivery.
    You can send any flat mail piece that meets USPS size requirements — postcards, folded brochures, tri-folds, booklet mailers, flyers, and menus. The piece must be a "flat" (not a letter) per USPS specifications. We offer EDDM in postcards, bi-fold, tri-fold, and booklet formats, plus custom sizes.
    Yes — we handle everything. When you order EDDM printing through Catdi Printing, we prepare your mailers with the required EDDM indicia (postage mark), bundle them by carrier route, create facing slips, and complete all USPS paperwork. We deliver your finished, route-sorted bundles directly to the post office. You don't touch any of the USPS logistics.
    EDDM Indicia is the postage marking printed on your mail piece that replaces a traditional stamp or metered postage. It includes the text "EDDM" along with USPS markings that identify the piece as Every Door Direct Mail. Catdi Printing sets up and prints the required indicia on every EDDM piece at no extra charge — it's included with your order.
    EDDM delivers to every address on a carrier route — you can't select individual recipients. It's best for businesses that serve geographic areas (restaurants, dentists, home services). Targeted direct mail uses purchased mailing lists to reach specific individuals based on demographics, purchase history, or interests. It costs more per piece but can achieve higher response rates for niche audiences.
    Catdi Printing provides free EDDM design templates for all standard sizes (6.5"×9", 6"×11", 8.5"×11", 9"×12", and folded formats). Templates include proper margins, bleed areas, safe zones, and EDDM indicia placement. Our design team can also create custom EDDM artwork from scratch — or review your existing designs at no charge to ensure they meet USPS specifications.

    Get Your EDDM Quote

    Tell us about your EDDM campaign and we'll get back to you with printing + postage pricing quickly.

    Or Call (713) 882-4629

    Ready to Launch Your EDDM Campaign?

    $0.185 per piece postage. No mailing lists. No permits. Catdi Printing handles design, printing, EDDM indicia, bundling, and USPS delivery — every door, every time.