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    Dallas EDDM

    Every Door Direct Mail (EDDM) for Dallas, TX Businesses

    Dallas is 385 square miles of opportunity. EDDM lets you focus your marketing budget on the specific neighborhoods where your ideal customers live — reaching every household on selected routes for pennies per piece.

    Why EDDM Gives Dallas Businesses Laser-Focused Neighborhood Reach

    Dallas neighborhoods are diverse and distinct. From affluent Park Cities to creative Deep Ellum to suburban Lake Highlands, EDDM lets you tailor your approach to each area's unique character and demographics.

    $0.247 Postage Per Piece

    Flat USPS EDDM Retail rate, any qualifying size

    No Mailing List Needed

    Reach every mailbox

    Dallas has 1,200+ active USPS carrier routes spanning from Downtown to the far-flung suburban edges

    Available carrier routes

    How EDDM Works in Dallas

    1

    Select Your Dallas Neighborhoods

    Target carrier routes in Uptown, Lakewood, Lake Highlands, North Dallas, or any of Dallas's 200+ neighborhoods. We overlay census data, income levels, and housing data to find your best routes.

    2

    Create Dallas-Caliber EDDM Pieces

    Our designers produce EDDM postcards that match Dallas's visual standards. Professional photography, clean layouts, and messaging that drives action.

    3

    Printed 20 Miles Away in Arlington

    Your EDDM postcards are produced at our Arlington plant and shipped to Dallas post offices. Proximity means your campaign launches days faster.

    4

    USPS Processing in Dallas

    We deliver prepared EDDM bundles to Dallas-area post offices. Carrier route delivery typically begins within 3-5 business days of post office drop.

    Dallas EDDM Insider Tip

    Dallas's Lake Highlands and Lakewood carrier routes capture established families with above-average incomes — excellent targets for home services, pediatric healthcare, and upscale dining.

    EDDM-Eligible Sizes

    6.25" x 9"

    EDDM compliant

    6.5" x 9"

    EDDM compliant

    6" x 11"

    EDDM compliant

    8" x 10"

    EDDM compliant

    8.5" x 11"

    EDDM compliant

    To qualify for EDDM, a piece must be a USPS "flat" — longer than 10.5", taller than 6.125", or thicker than 0.25" (and within 15" × 12" × 0.75"). Standard 4" × 6" and 6" × 9" postcards do not qualify. Our team size-checks every piece against the USPS EDDM size rules before it prints.

    Dallas EDDM Questions, Answered

    Postage is a flat $0.247 per piece across the Dallas metro — the standard USPS EDDM Retail rate — plus printing, which varies by size, stock, and quantity. No list cost, no permit fee, and postage is a 100% pass-through on every Catdi Printing quote.
    Insist on an itemized quote. If a vendor gives you one bundled number, you can't see what they're marking up — usually the postage. Catdi Printing quotes always break out printing, mail prep, and postage separately, with postage billed at exactly what USPS charges.
    At our Arlington production facility, about 20 miles from downtown Dallas, then delivered to the DFW-area Post Offices serving your routes. Local production means days saved versus out-of-state printers.
    The route data decides: every Dallas carrier route shows average household income, age, and household size from Census data. Established family areas like Lakewood and Lake Highlands suit home services and healthcare; we map your best-fit routes free before you print.
    EDDM Resource Center

    Plan Your Dallas EDDM Campaign Like a Pro

    Sizes, carrier routes, indicia, costs, and strategy — the complete USPS-sourced guide behind every Dallas campaign we run.

    What size does an EDDM mailer have to be?

    The exact USPS dimension rules for EDDM flats, the most popular sizes, and the mistakes that get mailings turned away.

    Read the answer

    How do I pick the right carrier routes for EDDM?

    The USPS mapping tool shows age, household income, and household size for every route; here's how to use them.

    Read the answer

    EDDM Retail vs. BMEU: which one do I need?

    Permit rules, piece limits, weight limits, and payment differences between the two ways to enter an EDDM mailing.

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    What has to be printed on an EDDM mailer?

    The approved indicia format, the "Local Postal Customer" address block, and where the label must sit on the piece.

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    How do I bundle and drop off an EDDM mailing?

    The 50 to 100 piece bundle rule, facing slips, paperwork, and what happens at the Post Office counter.

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    What businesses get the best results from EDDM?

    EDDM rewards neighborhood businesses like restaurants, home services, dental, and retail; here's the honest fit test.

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    Can EDDM target specific households?

    EDDM delivers to every address on a route with no cherry-picking. When that's fine, and when a mailing list wins.

    Read the answer

    How often should I mail the same neighborhood?

    One-and-done mailings underperform; how to plan a repeat schedule without blowing the budget.

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    How much does direct mail cost?

    Printing, postage, mailing lists, and mail prep — the real 2026 numbers, from $0.247 EDDM postage up, and where the savings hide.

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    Should I use EDDM or a targeted mailing list?

    The complete side-by-side: postage, lists, targeting, and size rules, plus ten real business scenarios with a verdict for each.

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    What are the most common EDDM mistakes?

    The errors we catch most before they cost money: wrong sizes, misplaced labels, one-and-done drops, and the route-picking habits that waste budgets.

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    Is EDDM worth it? What results should I expect?

    Why we don't quote response-rate averages, what actually drives EDDM results, how to measure yours, and when to skip the program entirely.

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    How do I design an EDDM postcard that gets a response?

    The compliance layout USPS requires, the anatomy of a high-response piece, and headline, offer, and CTA patterns that work by goal.

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    What's the best EDDM play for my industry?

    The proven EDDM formula for restaurants, home services, dental, real estate, gyms, and nonprofits: format, offer, routes, and timing for each.

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    Launch Your Dallas EDDM Campaign

    Reach every mailbox in your target Dallas neighborhoods. Fast turnaround and competitive pricing. Get started with a free quote today.